Twillight, Label design for Wild Card brewery x Tap Social Movement collaboration
(London, UK)
Packaging / Illustration
For Wild Card Brewery
https://www.wildcardbrewery.co.uk/
https://www.tapsocialmovement.com/
Wild Card Brewery gave me completely free art direction, so I drew 4 concepts on a sketch basis to choose from. This was the result.
Tap Social Movement provides training and employment to people in/after prison.
I have worked with a theme of late summer, summer sunsets and the warm colour profile we see all around us. It is a season of plenty - plenty of food on the fields and in the gardens, plenty of sun, plenty of summer parties and socializing.
In relation to the beer and its style, I want the warm, rich and diverse colours and weather of this season to reflect the full mouthfeel / drinkability / tropical hop profile / rich flavours and thicker unfiltered body of the New England IPA.