💥78.077 signatures 💥 for a national ban on PFAS substances in consumer products

Forbrugerrådet Tænk asked me to visualize all the signatures that they collected in their PFAS campaign, on a poster that they wanted to hand over to the Ministry of Environment and Minister Magnus Heunicke.

The illustration depicts the signatures stacked, with the individual signatures represented as a sphere - a seed - which has then begun to sprout and blossom. We work with the idea that change starts somewhere, and has a beginning, from which it can then spread, grow and change its surroundings.

I loved visualizing how each individual is important and can be the starting point for change - especially in a global world where you can feel like change is difficult.